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Assistant Brand Manager

SABMiller part of ABInBev company now recruiting Assistant Brand Manager in Lagos State, Nigeria.

Reference Number

ABI108

Description

Amongst other duties, the job holder will;

  • Analyse data for insights & articulates brand issues and opportunities.
  • Articulate goals & objectives consistent with the role of the brand.
  • Implements winning activity plans which deliver brand strategy and objectives & in line with creative platform.
  • Deliver, measure and evaluate activities which win in the market to optimise performance and marketing spend effectiveness.
  • Develop, manage and execute premium event executions aligned to global properties.
  • Develop, manage and execute key activities on social media platforms, earned media concepts and tactical campaigns.
  • Project management to deliver activation on time & on budget
  • Manage the global sourcing and timely delivery of all marketing materials required for the annual integrated brand channel plan.
  • Clear communication of activities & execution standards to channel & sales
  • Conduct brand performance analysis
  • Understanding of profit pools & value chain to recognise value drivers.
  • Manage internal and external stakeholders and drive excitement for the brand and its activities.
  • Manage global stakeholders to develop local strategies and execute global properties, also
  • Support the development of the brand strategy based on agreed global priorities and align the relevant stakeholders on the strategy.
  • Lead the development and execution of 360 integrated activities leveraging the agreed strategy and core creative idea.

Requirements

The occupant of this position should possess:

  • Degree in Business, Marketing, Communication or related field
  • Minimum of 2 years relevant experience
  • High-End brand experience preferably

Key competencies and attributes:

  • Experienced in digital marketing and experiential events
  • Passionate, self-starter
  • Good written and verbal communication
  • Action and results oriented
Only candidates can apply for this job.
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