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Market Research Analyst 165 views

More Information

Responsibilities:

  • Monitor and forecast marketing and sales trends.
  • Assist in the development of marketing plans.
  • Conduct research on specific market conditions.
  • Analyze consumer preferences to determine the potential sales of a product or service.
  • Analyze prices, methods of marketing and distribution.
  • Measure the effectiveness of marketing programs and strategies.
  • Devise and evaluate methods for data collection.
  • Gather data on consumers, competitors and market conditions.
  • Use statistical software to analyze and interpret data.
  • Maintain strict confidentiality of sensitive information.
  • Simplify complex data into a user-friendly format such as graphs, charts and other visual aids.
  • Prepare and present reports to clients and management.
  • Requirements:
  • HND or Bsc in any  related field.
  • 2 – 6 years of experience in market research and analysis.
  • Analytical thinker with strong theoretical and research proficiencies.
  • Ability to comprehend and interpret competitor strategies and consumer behavior.
  • Thorough knowledge of marketing programs and strategies.
  • Ability to gather large amounts of data and convert it into meaningful analysis.
  • Solid organizational skills and detail oriented.
  • Ability to work under pressure and meet strict deadlines.
  • Strong proficiency in math, web analytics and business research tools.
  • Brilliant written and verbal communication skills.
  • Ability to simplify complex information into a user-friendly format.
  • Proficient in Microsoft Office, databases and statistical packages.

How To Apply

Applicants should forward CV to [email protected]

Only candidates can apply for this job.
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